Company Executives' Names_________________________________

Probably the most important aspect of this project is to create a quality product that your company can be proud to market and share. Use the brainstorming box to write down any ideas. Use the brainstorming box to write down any ideas, no matter how wacky they may sound at first, for a quality product. Take the time to do a brainstorm of the products and write down everything , but do not waste time at this point to think of clever product names.

Next, look at your list and choose the three ideas that your company believes have the most potential. Write these products, in no particular order, in blanks A, B, and C. Now discuss with your partner the pros and cons of creating each product. Write notes on your discussion in the boxes below. Some of the many aspects about each product you may wish to think about are costs, marketing, and how popular it will be.

B _________________________________
 
 

Pros	Cons

C ___________________________________
 
 

Pros	Cons

Final Product Choice: __________________________
Now, take a moment to create a clever, catchy name for your product.
Product Name: ________________________________